Three businesses. Same starting point. Same leads. Same offer.
The only variable is the system.
Roller coaster (no change)
Fix the leaks
Fix + scale
Flat-line potential
Hover a data point to see what is happening inside the business at that moment.
Leads per month
10 = flat (lines 1 & 2)
scaling (line 3 only)
Roller coaster — 10 leads/mo (flat)
$162K
$7K/month by December
Fix the leaks — 10 leads/mo (flat)
$400K
$40K/month by December
Fix + scale — 10 → 25 leads/mo
$700K
$105K/month by December